The Mistake I Made That Kills Most Businesses

Why Most People Burn Out Before Their Business Has a Chance

It’s easy to believe that momentum is everything—especially when you’re just getting started. Move fast, make stuff, stay visible. But what if you’re building the wrong thing? What if all that speed is taking you further from the business you actually want to create?

In this video, I break down the subtle but fatal mistake that kills more businesses than fear or failure: moving without clarity. After a year of producing dozens of videos, newsletters, and courses, I realized I wasn’t building a business—I was running in circles. If you’re hustling but still not seeing results, this might be the wake-up call you need.